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Ad Choices

Overview

At Mellow Zeus, we are committed to providing a transparent and personalized advertising experience for our users. This Ad Choices page explains how we manage advertisements on our website, your choices regarding these ads, and how you can manage your ad preferences.

How We Use Advertising

We may use advertising networks, ad exchanges, and third-party service providers to display ads on our website. These ads are often personalized based on your browsing behavior, location, and other factors to make the advertising experience more relevant to you.

Interest-Based Advertising

Interest-based advertising, also known as personalized or targeted advertising, is a method of showing ads tailored to your interests. This involves using information collected through cookies, pixels, and similar technologies. The data may include your device information, browsing history, and interactions with ads or content.

These ads are displayed by third-party ad networks that track your interactions to provide more personalized ads. Mellow Zeus complies with applicable laws, including the EU GDPR, CCPA, and other global privacy standards, to ensure that your data is collected, stored, and used securely and responsibly.

Your Ad Choices

You have the option to manage how your information is used for advertising purposes:

  1. Opt-Out of Personalized Ads:
  • You can opt out of interest-based advertising by visiting the Digital Advertising Alliance’s (DAA) WebChoices Tool or the Network Advertising Initiative (NAI) Consumer Opt-Out Page.
  • For users in the European Economic Area (EEA), you can use the Your Online Choices tool to manage ad preferences.
  • These tools allow you to opt out of data collection for personalized advertising across participating ad networks.
  1. Google Ad Preferences:
  • To control how Google serves ads to you, visit your Google Ads Settings page. You can adjust your ad personalization settings or opt out of personalized ads entirely.
  • If you’re using a mobile device, you can also manage ad preferences through your device settings by selecting “Limit Ad Tracking” on iOS or “Opt Out of Interest-Based Ads” on Android.
  1. Browser Settings:
  • You can control how cookies and tracking technologies are used by adjusting your browser settings. Please note that opting out of cookies may affect the functionality of some parts of our website, including ad displays.

How We Use Cookies for Ads

Cookies help us deliver personalized ads and improve user experience. We use both first-party cookies (set by our website) and third-party cookies (set by external advertisers). Cookies allow us to:

  • Track user interactions with ads
  • Measure ad performance
  • Improve ad targeting based on user preferences

You can manage your cookie settings directly on our site by accessing the Cookie Settings page, where you can opt in or opt out of specific types of cookies, including advertising cookies.

Data Protection and Privacy

Your privacy is important to us. We ensure that all data collected for advertising purposes is processed in accordance with applicable privacy laws, including the GDPR, CCPA, and other relevant regulations.

We do not collect sensitive personal information such as health, financial, or government ID data for advertising purposes. For more information about how we collect and use personal data, please read our Privacy Policy.

Ad Partners and Compliance

We partner with reputable ad networks that adhere to industry standards and privacy laws. These partners may include, but are not limited to:

  • Google Ads
  • DoubleClick
  • Facebook Audience Network
  • Microsoft Advertising

All our partners are required to comply with legal standards for data protection and are regularly reviewed to ensure compliance.

Changes to Ad Choices

We may update this Ad Choices page periodically to reflect changes in advertising practices, compliance requirements, or legal obligations. We encourage users to review this page regularly to stay informed about our ad practices.

Contact Us

If you have any questions or concerns about this Ad Choices page, please reach out to us:

  • Email: adchoices@dundmtravels.com
  • Phone: +1 (555) 123-4567
  • Mailing Address: 123 Travel Road, Diu, India, 123456

We are here to help you understand and manage your advertising preferences while ensuring a secure and compliant user experience.